Affiliate Niche Sites vs Authority
Sites
This has always been an interesting topic among not just
affiliate marketers but all internet marketers who build sites
targeted towards selling stuff. Whether it be affiliate
products or your own product like an ebook. Before I compare
the two kinds of affiliate sites let me just explain what each
one is for those who are unfamiliar.
Niche sites are small sites that have little content but
it's sole purpoe is to make some quick affiliate sales for the
webmaster. Most of the time they are just blogs with a
recommendation to a good affiliate product from the clickbank
marketplace.
Authority sites are big sites that sites like Wikipedia
would fall under. They usually have at least 50 pages of
valuable content and cover more than one topic.
So with these two totally different kinds of affiliate sites
you can imagine there are several factors you can compare the
two with.
Affiliate Niche Sites - The Pros
- Setting up a small site like this should not take more
than a couple of hours.
- Building the content for it is easy since you only need
no more than 15 pages.
- Since you are targeting a very specific keyword you
will easily rank high in google at a fast rate
- You can start making affiliate commissions right
away.
- You can easily stay organized with an affiliate niche
site.
- You only need one affiliate product to promote.
- The traffic that comes to your site is laser targeted
which means they are way more likely to buy.
- Once you get ranked well you can let your affiliate
site run on autopilot.
- You can easily set up as many of these affiliate sites
as you want.
- Making an affiliate commission a day is easy.
- This is the best affiliate marketing strategy for
beginners who are on a budget.
- Backlink building is very minmum.
The Cons
- Keyword research can be tough since you need to find
one with low competition and a descent amount of people
searching for it each month. Keyword research tools like
Keyword Elite 2 would be ideal.
- It is very hard to outrank authority sites and other
valuable affiliate sites that put in the work.
- The traffic is minimum. If you are lucky you will get
at least 100 visitors a day.
- Hard to presell visitors when they don't see you as
being an authority on the subject.
- Eventhough you can make a solid $50 a week for each
affiliate niche site it is not much.
- More cost for domain names when you need to build
more.
Affiliate Authority Sites - The Pros
- You get a ton of traffic. Pulling in over ten thousand
visitors a day is a reality.
- They are worth a lot of money which can easily be sold
for thousands and even more.
- You will make a ton of affiliate sales.
- Your visitors will instantly be presold once they see
you know what you are talking about with the amount of rich
content you have.
- Costs are minimum since all you need is a domain name
and hosting for your one big affiliate site.
- Other sites will link to yours once they find how
valauble it is with all the great information.
- You can rank individual pages very high on the search
engines for low compeitive keywords. These are the kinds
you would use to rank for an affiliate niche site.
- You have way more power with all the traffic coming in.
Other affiliate or internet marketers could contact you for
some help with their affiliate business.
- You can post links for other affiliate marketers and
make a monthly fee for each one.
The Cons
- It takes a much longer time to build an affiliate
authority site than a niche site.
- There is a lot of work involved with building the
content.
- You really need to have a passion for your topic so
your content shows it and the visitors stay
interested.
- You need a tremendous amount of backlinks to rank well
for competitive keyword terms.
- The keywords are broader so a lot of the traffic will
not be targeted.
- It can be tough to maintain a high search engine
ranking. It is high maintanance on a continuous basis.
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